I see the Aggressive package includes 40 keywords initially. How would we quote for customers who want more keywords on the consulting package? In consulting packages, these are dynamic – how does this affect the guarantee?

The guarantee will be the same in consulting packages as in keywords-specific packages: 

https://drive.google.com/file/d/1VVhu7nd6mJs8Ys66bKNUMGgFSOGh2zLD/view 

1) Guarantees we honor for low competition campaigns 
• 50% Keywords on Page 1 over 6 Months 
• 80% Keywords on Page 1 over 12 months 
• 90% Keywords on Page 1 over 18 Months 

2) Guarantees we honor for medium competition campaigns 
• 50% Keywords on Page 1 over 6 Months 
• 70% Keywords on Page 1 over 12 months 
• 80% Keywords on Page 1 over 18 Months 
• 90% Keywords on Page 1 over 24 Months 

3) Guarantees we honor for high competition campaigns 
• 25% Keywords on Page 1 over 6 Months 
• 50% Keywords on Page 1 over 12 months 
• 75% Keywords on Page 1 over 18 Months 
• 90% Keywords on Page 1 over 24 Months